# Coupon campaigns management

In this section, you’ll learn how to create and manage coupon campaigns effectively using our step-by-step interface. You’ll be guided by 🎈[BKIND](/bkindness/business-dashboard-experience/bkind.md), our friendly floating balloon mentor, who will provide helpful tips, insights, and alerts as you navigate the dashboard.

🧪 Creating a New Campaign

Click on Campaign > New Campaign to access the guided form where you can set up every aspect of your loot promotion.<br>

📝 Basic Setup

<br>

Field Description

🎯 Objective Define what you want to achieve: attract customers to your store, increase sales, etc.

🎁 Reward Choose the type of reward you will offer to users.

⏳ Duration Decide whether the loot stays active until it runs out or until a set date.

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💡 BKIND TIP: “Make sure your reward is attractive enough to catch attention, but also sustainable for your business.”

<br>

🧍‍♂️ Audience

<br>

Define who will see your loot:

&#x20;• Target everyone or filter by gender.

&#x20;• Set the age range (only users 18+ can participate).

&#x20;• These options help ensure your campaign is both effective and relevant.

<br>

🎈 BKIND ALERT: “The more specific your audience, the better the results you’ll see!”

<br>

🗺️ Loot Appearance & Location

<br>

Customize how and where your loot appears on the app’s map:

<br>

Option Functionality

🖼️ Loot Preview Choose from different loot styles depending on the campaign type.

📍 Location Pin the exact spot on the map where users must claim the loot.

📏 Visibility Radius Set the range from which users can see the loot (e.g., 1 km).

<br>

🧠 BKIND SUGGESTS: “Place loot near high foot traffic areas to boost visibility and redemptions.”

<br>

📊 Estimated Results

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Once your campaign is set up, you’ll see an estimate panel on the right:

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Metric Meaning

👥 Users Reached Daily estimate of users who will see your loot.

🖱️ Clicks Expected number of users who will interact with it.

<br>

BKIND will explain how these numbers are calculated based on your targeting, location, and reward type.

<br>

✅ Publishing the Campaign

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Once you’re satisfied:

&#x20;• Click “Publish”.

&#x20;• Your campaign will undergo a brief internal review.

&#x20;• After publishing, you cannot change the reward or its location.

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🔐 BKIND REMINDER: “Plan before publishing. A solid strategy makes all the difference!”

<br>

📌 BKIND’s Pro Tips

&#x20;• 🕐 Launch during peak hours (lunch, evenings, or weekends).

&#x20;• 📍 Place loot near competitors to gain strategic attention.

&#x20;• 🔁 Monitor performance in real-time via the Analytics section for better campaign optimization.


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